Informative pet health app

B2C

UX/UI

App Design

Graphic Design

Informative pet health app

B2C

UX/UI

App Design

Graphic Design

Informative pet health app

B2C

UX/UI

App Design

Graphic Design

Project Definition

About the Project

As part of my student final project, I designed the Petvisor app, which provides an accessible and easy solution to everyday pet ailments through short questions, instructs on how to treat the problem independently and it directs to a veterinarian in more serious cases.

The name Petvisor is the combination of the words "pet" and "advisor" in English and is intended to be clear about the app’s main purpose.

About the Project

The name Petvisor is the combination of the words "pet" and "advisor" in English and is intended to be clear about the app’s main purpose.

About the Project

The name Petvisor is the combination of the words "pet" and "advisor" in English and is intended to be clear about the app’s main purpose.

My Project Goal

Many pet owners struggle to find reliable information on pet care, often wasting money on unnecessary treatments or harming their pets.

This widespread problem inspired me to create a solution: a dedicated app providing accurate and accessible pet care information, empowering owners to make informed decisions from the comfort of their homes before seeking veterinary help.

Many pet owners struggle to find reliable information on pet care, often wasting money on unnecessary treatments or harming their pets.

The Research

Target Audience Research

Target Audience
Research

Based on a survey of over 100 respondents, I concluded that the target audience are private individuals who own pets - mainly cats and dogs, aged 20-55 who are technologically savvy and have a smartphone.

The following are the main conclutions related to the target audience survey and identifying pain points.

What kind of pets do you own?

Dogs

Rodents

Cats

Birds

What kind of pets do you own?

Dogs

Rodents

Cats

Birds

What kind of pets do you own?

Dogs

Rodents

Cats

Birds

How many times did you rush to the vet over a false alarm?

Where do you get initial pet health advice?

Would you use an app to help treat pet symptoms?

User Persona

My main user persona, is based on one of my interview and acquaintance of a potential app user. This persona is representing the core users: tech-savvy pet owners seeking efficient solutions and information for pet health care.

Noa Niddam

Age: 25

Location: Dimona, IL

Education: Media Design PE

Age: 25

Location: Dimona, IL

Education: Media Design PE

Age: 25

Location: Dimona, IL

Education: Media Design PE

Motivations

Caring for her 3 dogs health effectively.
avoid frequent vet visits.
Feel more confident, informed and in control as a pet owner.
Having easy access to pet care information.

Caring for her 3 dogs health effectively.
avoid frequent vet visits.
Feel more confident, informed and in control as a pet owner.
Having easy access to pet care information.

Caring for her 3 dogs health effectively.
avoid frequent vet visits.
Feel more confident, informed and in control as a pet owner.
Having easy access to pet care information.

Goals

Quit rushing to the vet unnecessarily.
Quit stressing out over every minuscule dog symptom.
Be more informed on what to do in case of any apparent dog symptom.

Quit rushing to the vet unnecessarily.
Quit stressing out over every minuscule dog symptom.
Be more informed on what to do in case of any apparent dog symptom.

Quit rushing to the vet unnecessarily.
Quit stressing out over every minuscule dog symptom.
Be more informed on what to do in case of any apparent dog symptom.

Pain Points

Unable to find reliable information regarding dog symptoms treatment via web search.
Struggles to find veterinary services near her home.
Unnecessary emergency rushes to a vet clinic over what turned out to be a fleeting symptom, resulting in a large and avoidable vet expenses.
Being ignorant of what ails her dogs.

Unable to find reliable information regarding dog symptoms treatment via web search.
Struggles to find veterinary services near her home.
Unnecessary emergency rushes to a vet clinic over what turned out to be a fleeting symptom, resulting in a large and avoidable vet expenses.
Being ignorant of what ails her dogs.

Unable to find reliable information regarding dog symptoms treatment via web search.
Struggles to find veterinary services near her home.
Unnecessary emergency rushes to a vet clinic over what turned out to be a fleeting symptom, resulting in a large and avoidable vet expenses.
Being ignorant of what ails her dogs.

UX Design

Information Architecture

Click to expand

Tap to expand

User Flow & Wireframes

Splash Screen

Loading Screen

Home Screen

Symptoms Page

Questions

Loading Screen

Loading Screen

Questions

Symptom

Treatment Tips

(Scroll down) More Tips and Save Tips

Saved Tips Confirmation

Saved Tips Screen

UI Design

User Flow & Wireframes

Splash Screen

Loading Screen

Home Screen

Symptoms Page

Questions

Loading Screen

Symptom Treatment Tips

(Scroll down) More Tips and Save Tips

Saved Tips Confirmation

Saved Tips Screen

Home Page

Here you can select the type of pet you have that exhibits a specific symptom or health problem.

Symptoms Screen

Here you can search for the relevant symptom that your pet is exhibiting.

Questions Screen

Here, question cards appear below the symptom with relevant questions about the frequency of the symptom, the severity of the symptom, circumstances that may have caused the symptom to appear, and so on.

Tips Screen

After you have answered the questions, a screen appears with an explaination of the symptom and detailed step by step advice on relevant treatment methods.

More Tips and Save Tips

After you scrolled down to the bottom of the screen, a cute puppy/kitten character offers you an additional tip for tracking and preventing the symptom in the future.

If the suggested treatment method is irrelevant, you can click the Return to Previous Screen button and fill out the questions again.

You can save the suggested treatment method on the Saved Tips screen if you want to read it later or if your pet exhibits the same symptom again.

After you scrolled down to the bottom of the screen, a cute puppy/kitten character offers you an additional tip for tracking and preventing the symptom in the future.

If the suggested treatment method is irrelevant, you can click the Return to Previous Screen button and fill out the questions again.

You can save the suggested treatment method on the Saved Tips screen if you want to read it later or if your pet exhibits the same symptom again.

Saved Tips

After you have answered the questions, a screen appears with an explaination of the symptom and detailed step by step advice on relevant treatment methods.

UI Kit

Visual Style Concept

In the process of creating a visual style for the app, I Implemented my conclusions from the research in the form of a clean, friendly and simple style, which helps to easily convey information in a light and calming way.

I implemented color psychology to evoke a sense of optimism and calmness amongst the users and chose to use rounded fonts and to design the logo and icons in a rounded style.